A Social Entrepreneur, Speaker, Facilitator & Consultant that specialises in
Social Business.
Creative Industry.
Mental Health.
About Batuala Alexander.
Batuala Alexander is a creative professional known for his purposeful approach to storytelling, design, and community impact. With a career rooted in both innovation and integrity, through InZone Agency he has led numerous creative campaigns, collaborated with leading brands, and mentored rising talent across the industry. Batuala’s work is defined not only by his achievements but by his unwavering commitment to making space for others to thrive.
A key part of Batuala’s mission is reflected through his work with Creators House - a platform focused on nurturing diverse voices and creating opportunities within the creative sector. Through Creators House, he has played a pivotal role in empowering underrepresented communities, championing inclusion, and driving meaningful change. For Batuala, creativity is more than a profession - it’s a responsibility. He remains dedicated to using his platform to challenge convention, elevate others, and help shape a more equitable future for the creative industry.
From humble beginnings
1988
Born
Born and raised in a council flat in Kentish Town, North West London. Batuala grew up in a humble but joyful home. While resources were limited, his parents instilled in him a deep foundation of strong values and unshakable principles.
1995
Moves to Gambia
Batuala and his family moves to The Gambia, a chapter of his life he credits as deeply formative. He believes the experience shaped his worldview and laid the foundation for much of the success he’s achieved today.
2002
Moves Back to Camden
Retuning to Camden for his GCSEs at Haverstock School, Batuala struggled to find creative outlets but found his escape and protection in basketball. The court became a space of focus, discipline, and self-expression during a time of limited opportunity.
2007
Studies at Loughborough
Uncertain about his future path, Batuala enrolled at Loughborough University to study Sports Science and Management, not because it was his calling, but because it was the most familiar option at the time. It was a decision shaped more by circumstance than clarity.
2010
Joins Nike
After university, Batuala took the first job he applied for - working as a sales assistant at Nike Town London. What began as a simple entry-level role would become the starting point of a transformative journey that would shape his career and lead him toward his true calling.
2016
Gets Married
It was the happiest day of his life - not just because he married the love of his life, but because Franci would become so much more than a life partner. She would also become a trusted co-founder and collaborator in Batuala’s mission-driven ventures.
2019
Takes Leap of Faith
After nearly ten years at Nike - working across retail, product, consumer experience, and marketing, Batuala and Franci made a bold decision. They left behind a comfortable, well-paid dream job to pursue something greater: their purpose and calling.
2021
Founded Creators House
A year after founding InZone in 2020, Batuala recognised a clear gap in the creative industry - one of access and inclusion. Determined to make a difference, he invested his own money to open a multipurpose creative studio, offering it to young creatives, completely free of charge.
2024
Gets Baptised
A defining moment where Batuala clearly understood his true calling. Getting baptised was a moment that revealed his purpose and showed him that his work is to build something that glorifies God and wholeheartedly serves others.
